Privacy Policy

  1. Introduction

    1. Please read the Privacy Policy carefully and if you do not agree with the terms of this Privacy Policy do not use the Website or otherwise provide us with your personal information. By accepting this Privacy Policy you agree that you understand and accept the use of your personal information as set out in this policy.
    2. Where reference is made to “Winners.bet”, “we”, "our" or “us” in relation to Winners Malta Operations Ltd, a company incorporated in Malta (Registration number C 87457), and with its principal place of business at Level 3, Suite 2079, Tower Business, Swatar. All bets on Sportsbook products are considered to be placed and received in Malta. Winners Malta Operations Ltd is licensed by the Government of Malta and regulated by the Malta Gaming Authority (MGA).
    3. Winners.bet may need to change the Privacy Policy from time to time for a number of reasons (including to comply with applicable laws and regulations, and regulatory requirements). All changes will be published on the Website. The most up to date Privacy Policy will be available on the Website. If any change is unacceptable to you, you should cease using the Website and/or close your account. If, however, you continue to use the Website after the date on which the changes to the Privacy Policy come into effect, you will be deemed to have accepted those changes.
    4. Reference to "you", "your" or the "user" is reference to any person using the Website or the services of Winners.bet and/or any registered user of Winners.bet.
    5. You are responsible for determining whether your accessing and/or use of the Website is compliant with applicable laws in your jurisdiction.
    6. This Privacy Policy describes the way in which Winners.bet deal with the information and data you provide to us to enable us to manage your relationship with Winners.bet.
    7. We will process any personal information provided to us or otherwise held by us relating to you in the manner set out in this Privacy Policy. Information may be provided via the Website, telephone calls or any other means.
    8. If you have any concerns, or would like more detail about how we process your Personal Data, you can contact us using help@winners.bet
  2. Protecting Your Personal Data

    1. Your Personal Data isn’t just protected by the quality, commitment and high standards of Winners.bet, it’s also protected by law. The law states that we can only process your Personal Data when there is a genuine reason to do so and it must be one of the following:
      1. To fulfill any contract that we have with you
      2. We have a legal obligation
      3. Where you have consented to the processing
      4. When it is in our legitimate interest
      5. When it is in the public interest
      6. When it is in your vital interests
  3. Legitimate Interest

    1. When we have a business or commercial reason to process your Personal Data this is referred to as a legitimate interest. Your Personal Data is still protected and we must not process it in a way that would be unfair to you or your interests.
    2. If we do use legitimate interests as a reason to process your Personal Data we will tell you that we are doing so, what our legitimate interests are and provide you with a method to raise any questions or objections you may have. However, compelling grounds for processing such information may override your right to object.
  4. How long do we keep your data?

    1. Whenever your data is kept by Winners.bet we will ensure that it is appropriately protected and only used for acceptable purposes.
    2. We will keep your data for the period that you are a User of Winners.bet.
    3. If you are no longer a User of Winners.bet, we will keep your data for the minimum length of time required to comply with the purposes set out in this policy and relevant legal or regulatory obligations. Your Personal Data may be kept longer if we cannot delete it for technical reasons.
  5. Why do we process your data?

    1. We use your personal data to try and provide you with the ultimate experience whilst ensuring we meet regulatory requirements, legal obligations and business related requirements. We process your personal data for the purposes of:
    2. Creating your account and providing you with gambling services;
      1. We use your personal data such as your name, DOB and email address to help set up your account and, if necessary, to contact you (according to your preferences) via your registered contact information in connection with the management and operation of your account.
      2. We also use your personal data such as your device type, location and browser preferences to manage your account. We want to ensure that you can see the best version of Winners.bet on your device and are authorised to use Winners.bet in your current location. We do this based on our legal obligations and legitimate interests to provide you services.
    3. Ensuring our Websites function correctly and identifying any technical issues;
      1. As we want to give our Users the ultimate Winners.bet experience, we may also use your personal data to help with internal research and development, internal testing of the products and to help diagnose system issues and make content and service improvements to the website. This processing is required for the legal obligations and legitimate interests of Winners.bet.
    4. Ensuring you gamble responsibly;
      1. Winners.bet is committed to ensuring that you gamble responsibly. So, to abide by legal obligations we will process your data to provide you with a safe environment to gamble, as well as to monitor you for potential at-risk behaviour.
    5. Identifying and verifying Users;
      1. This includes the identification and verification of individuals under anti-money laundering legislation, ensuring Users are over 18 and to comply with responsible gambling rules and initiatives. To verify your age and the details that you registered your account with, we may disclose such information to approved third parties with many safeguards in place. This is required to meet our legal obligations.
    6. Legal and regulatory obligations;
      1. We are required to process and retain your personal data including but not limited to your name, account number, date of birth and location to prevent fraudulent activity, to detect and/or investigate crimes, and to ensure responsible gambling. Additionally, we may also process your personal data to meet our internal and external reporting requirements. This is required to meet our legal obligations.
    7. Marketing;
      1. Dependent on your marketing preferences, we will use your personal data to send you information by the contact methods you authorize us to use about our brands, products, competitions, prizes and offers for the purpose of marketing Winners.bet’s Services to you.
      2. You can choose not to receive marketing/promotional material when setting up your account. We also provide you with the opportunity to opt out by contacting us via help@winners.bet
      3. If you have opted out of marketing from us, we will take all reasonable steps to ensure you no longer receive promotional material about Winners.bet. This may affect your eligibility for certain promotional bonuses.
      4. The information we send you about bonuses, promotions and markets is based on our legitimate interest.
    8. Prevention of crime;
      1. Winners.bet has various policies and procedures designed to detect and prevent criminal activity. This includes fraud detection and our Anti-Money Laundering programme. We carry out this processing to comply with our legal obligations.
    9. Processing your online financial and wagering transactions;
      1. We need to use your personal data such as your account details, payment type(s), deposit method(s) and wager history to allow you to deposit and withdraw, and for our regulatory reporting. This is to comply with our Terms and Conditions and legal obligations.
    10. Profiling and your preferences;
      1. Winners.bet will create new personal data about you by processing your data including but not limited to your betting and gameplay behaviour, interests, location and age to develop new features, functionality, products and services that are tailored to you. This will help us to ensure that:
        1. the technical help you may need is in line with the device that you use, and
        2. the promotions you receive are in line with your preferences, and
        3. the User support you receive is in line with your jurisdiction.
      2. Additionally, Winners.bet researches your preferences to develop new features, functionality, products and services. This is in our legitimate interests. Additionally, this profiling is in our legal interests, as profiling of your personal data is for reasons such as meeting our legal requirements with regards to anti-money laundering, age verification, prevention of fraud, sports integrity and responsible gambling.
    11. Risk management;
      1. We review User profile and betting data for the purposes of enforcing our terms and conditions managing our financial liabilities and risk on events and markets. For more information please see our Terms and Conditions. This is both to comply with our legitimate interest and legal obligations.
  6. Information Collected

    1. The information and data about you which we may collect, use and process includes the following:
      1. Information that you provide to us by filling in forms on the Website or any other information you submit to us via the Website or email
      2. Records of correspondence, whether via the Website, email, telephone or other means
      3. Your responses to surveys or User research that we carry out
      4. Details of the transactions you carry out with us, whether via the Website or other means
      5. Details of your visits to the Website including, but not limited to, traffic data, location data, weblogs and other communication data.
    2. Where it is reasonable for us to do so and not detrimental to your rights and freedoms, we also collect Personal Data from publicly available sources such as internet searches, Companies House, and broadcast media.
    3. Telephone calls to and from our User Contact Centre are recorded for training and security purposes along with the resolution of any queries arising from the service you receive.
  7. Use of Cookies

    1. To find out more about how we use cookies please see our cookies policy.
    2. Personal Data we share with others:
      1. We may share your Personal Data within the Winners.bet group and with these other organizations:
        1. Law enforcement agencies, regulators and other authorities
        2. Credit reference agencies
        3. Fraud prevention agencies
        4. Identity verification agencies
        5. Sports governing bodies
        6. Organizations that introduce you to us
        7. Third parties you ask us (or permit us) to share your data with
        8. Third parties necessary to provide products or services which you have requested
    3. Depending on the products you choose to use we may need to share your Personal Data with the third parties that provide those services. Where your Personal Data are transferred outside of the European Economic Area (“EEA”), we require that appropriate safeguards are in place.
    4. We may also disclose personal information to other companies within associated or subsidiary companies and to business partners, or successors in title to our business.
    5. Data Transfer Outside the EEA
      1. We will only transfer your Personal Data outside of the EEA where:
        1. You have given your explicit consent, or
        2. It is necessary for us to set up or fulfill a contract you have entered into with us;
        3. To comply with a legal duty or obligation
      2. If we do transfer your Personal Data outside of the EEA, within the group or to our business partners, we will take measures to ensure it is protected to the same standards as it would be within the EEA by relying on one of the following:
        1. The country that is receiving your Personal Data has been found by the European Commission to offer the same level of protection as the EEA. More information can be found on the European Commission Justice website.
        2. We will use contracts that require the recipient to protect your Personal Data to the same standards as it would be within the EEA
        3. Where the transfer is to the USA and the recipient is registered with Privacy Shield. Privacy Shield is a framework that ensures Personal Data is protected to a level approved by the EU. Read more about Privacy Shield on the European Commission Justice website.
    6. In some instances we may be compelled by law to disclose your Personal Data to a third party and may have limited control over how it is protected by that party.
  8. Your rights over your Personal Data

    1. We will assist you if you choose to exercise any of your rights over your Personal Data, including:
      1. Withdrawing your previously granted consent; however, this will not invalidate any previously consented processing
      2. Lodging a complaint with any relevant Data Protection Authority
      3. Access to your Personal Data that we hold or process
      4. Correction of any Personal Data that is incorrect or out of date
      5. Erasure of any Personal Data that we process
      6. Restrict processing of your Personal Data in certain circumstances
      7. Asking us to provide you or another company you nominate with certain aspects of your Personal Data, often referred to as ‘the right to portability’
      8. The ability to object to any processing data where we are doing it for our legitimate interests
      9. The ability to contest a decision made entirely by automated processing, to express your point of view and to request that a human review the decision
    2. For more information on these rights you can contact help@winners.bet

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Gamble responsibly and in moderation. Do not consider gambling as a way of earning money and only play with money that you can afford to lose.


Winners.bet is operated by Winners Malta Operations Limited (Company Registration № C 87457, Malta), having its registered address at Level 3 (Suite no, 2079), Tower Business Centre Tower Street, Swatar, Birkirkara, BKR 4013, Malta and regulated by the Malta Gaming Authority, having its B2C license reference (MGA/B2C/618/2018).